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Announcement: Changes to The Insurance Content Project

Dear Project Members,

It brings me immense joy to reflect on the incredible year we've had since the launch of The Insurance Content Project. Witnessing agents transform their social media presence and generate hundreds of leads through engaging content has been a truly rewarding experience.

Throughout this journey, we have worked together to create over 47,000 unique content pieces tailored for insurance agents to use on their social platforms, and this achievement fills me with immense pride.

However, it's essential to acknowledge that this year has brought unprecedented challenges as we navigate one of the toughest markets in our careers. Every day, we face new obstacles that test our resilience. But amidst these difficulties, a ray of hope shines through.

The emergence of publicly available, scaled AI platforms like ChatGPT has revolutionized the marketing landscape. Now, agents have access to content creation on an unprecedented scale, making the previously unimaginable a reality.

With that in mind, I would like to share an exciting development from the team at Insurance Soup. We have recently launched an educational course centered around harnessing AI for your insurance business. This comprehensive training covers content creation, including much of what you have seen in The Insurance Content Project.

Personally, I believe that teaching agents to leverage AI for content creation will prove to be a powerful strategy, surpassing the offerings of the ICP. Our ultimate goal remains steadfast - to empower agents and help them succeed.

As a result, we have made the decision to discontinue The Insurance Content Project on its one-year anniversary (July 2023). We are filled with gratitude for your support and participation in this project.

For current members, please take note of the following:

1. Annual Members - You will continue to receive Insurance Content Project content until your annual renewal date. After that point, billing and content emails will cease.

2. Monthly Members - Your billing has already been discontinued, and you will not receive any further bills from the ICP. However, you might still receive content for several months. Rest assured, receiving content does not mean you are being billed.

Although the journey with The Insurance Content Project is coming to an end, I am excited to encourage each of you to explore AgentAI. Through this platform, we can guide you in replicating the content project for yourself using AI.

Your continuous growth and success matter deeply to us. I want to express my sincere appreciation to each one of you for being a part of this remarkable journey. Let's embrace the possibilities that AI offers and forge ahead into a brighter future.

With heartfelt gratitude,

CJ Hutsenpiller

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